Our story began with Eli and Jojo, the two furry faces responsible for the creation of our dog treat company, Eli & Jojo’s. Eli (pictured on the right, part shih tzu, part poodle) had been a part of our family for 10 years, and during that time it was a challenge to find dog food and treats he liked. At times he would go several days and not touch the kibble in his bowl. Give him a generic manufactured dog treat and he wouldn’t touch it. Who knows how many dog food and treat brands we tried. We lost count.
We decided to try a raw food diet and I started making his food myself. What happened next was rather shocking. He ate, and ate, and ate. And gained 5 pounds. Now THAT wasn’t good, but we learned something very valuable. When we gave him real food he loved it. When we gave him fake food he wouldn’t touch it. I have always loved baking and ran a people bakery from my home when I was a teacher, so I started making him dog treats with real ingredients when I realized that nothing on the market met our standards.. He went absolutely crazy over the treats!
Jojo (on the left, shih tzu) joined our family February, 2015, as a puppy. This wild little thing would eat anything and everything, including shoes, paper, sticks and leaves, pinecones, his dog toys, blanket fuzz, and Eli’s food. Lucky for us and for Jojo, we already knew the best dog food and homemade dog treats to feed him.
We continued to refine our dog treat recipes to include only the best ingredients, making sure each treat provided beneficial nutrients to nurture their health and well-being. And as they say, one thing led to another and Eli & Jojo’s was created.
Our first line of treats were Grain-Free. Soon people began asking if we could make decorated treats for birthdays and Christmas. That line of Decorated Treats grew to what it is today – decorated treats for every occasion! Our newest line of treats are Wheat, Corn & Soy Free and include six varieties of softer treats for older dogs, dogs without many teeth and dogs who just prefer a softer treats.
Our story wouldn’t be complete without mentioning that we had to say goodbye to Eli in 2018 after he was diagnosed with intestinal lymphoma. Our Jojo was so depressed and lonely! After a few months, we brought Jude into our family. He and Jojo ( Jojo in purple and Jude in red) are best buddies and are also the “official taste testers” for Eli & Jojo’s.
We live in the mountain town of Brevard in the beautiful western region of North Carolina. Besides selling our treats online and in many stores in our area, you can find us at the Transylvania County farmers’ market every Saturday, April-December.
Every dog deserves real, wholesome, healthy food and it’s our mission to make that happen. We pride ourselves on our commitment to safe, wholesome treats always made with organic ingredients. That will always be our focus.
Kathy, Jojo and Jude